The Year of the Website: 3 Reasons You Need a New Website Right Now
The Year of the Rabbit is really the Year of the Website. Here’s why you need to hop to it. Question: When should you redesign your website? Long Answer: When the marketplace changes. When your business changes. When technology changes. When your competition changes. When information consumption changes. Short Answer: Now. I always enjoy celebrating […]
How to Sell Your Brand Experience (Not Your Product or Service)
Why is it better to sell your brand experience instead of your product or service? The answer is simple: it’s because people see products and services as commodities. Brand experiences, on the other hand, can be much more differentiated – which makes them worth paying more for. The thing about a Brand Experience is…you can’t […]
The S3 Agency Wins 5 First Place Advertising Awards!
Winning advertising awards is not why we do what we do at The S3 Agency. We are a creative agency that thrives on coming up with insight-driven concepts and executing creative marketing solutions that drive results for our clients. But it certainly feels good to have our work recognized with awards from the Advertising Club […]
How Digitally Discoverable Is Your Brand?
Before you design a new website, answer this question: is your brand or business digitally discoverable? Coronavirus / COVID-19 has changed the world, with many of us still in some form of lockdown. Even when all physical restrictions are lifted, people will likely be reluctant to engage in high-contact experiences where your brand, products, or […]
S3 Wins Silver and Bronze Television Advertising Awards
The S3 Agency Brings Home Telly Awards for Local NJ and Regional TV Commercial Spots Displaying their brand of fearless creativity, the S3 Agency’s television advertising campaigns for Park Avenue BMW and The National Kitchen and Bath Association (NKBA) won a Silver “General Automotive for Local TV” and a Bronze “General Professional Services for Regional” […]
