3 Hacks to Differentiate Your Brand

How can you differentiate your brand and gain an unfair advantage over your competition? We’re so glad you asked. New brands are born every second. (There’s another one!) In a constantly growing pool of competitors vying for your customers’ attention and loyalty, how can you make sure your brand floats to the top of their […]

How to Sell Your Brand Experience (Not Your Product or Service)

Why is it better to sell your brand experience instead of your product or service? The answer is simple: it’s because people see products and services as commodities. Brand experiences, on the other hand, can be much more differentiated – which makes them worth paying more for. The thing about a Brand Experience is…you can’t […]

The S3 Agency Wins 5 First Place Advertising Awards!

Winning advertising awards is not why we do what we do at The S3 Agency. We are a creative agency that thrives on coming up with insight-driven concepts and executing creative marketing solutions that drive results for our clients. But it certainly feels good to have our work recognized with awards from the Advertising Club […]

Is Your Brand in the Box?

Fill Your E-Com Funnel with these 5 Digital Discovery Tips Want to get your brand delivered to more doorsteps? Take a look at your Digital Discovery strategy. What’s Digital Discovery? In the era of in-home shopping, it’s how consumers are finding out about new products and services. A strong Digital Discovery strategy is vital to […]

4 Ways to Use Video in B2B Marketing

Video in B2B Marketing? (Yes, B2B Customers Are People Who Watch Videos Too!) From YouTube to TikTok to your Insta scroll to the thousands of live pictures on your phone, video is BIG. That’s because video commands attention in our fast-paced world. When it comes to using video in marketing, B2C has led the way […]

Digital Marketing Trends: The Art of Getting Consumer Reviews

Consumer Reviews = One of the Fastest Paths to Digital Discovery Here’s a hypothetical situation (and one where consumer reviews can make all the difference IRL): you just got a new dog. An adorable little pup you adopted from an animal shelter. But after all your social media posts and dog selfies, you realize you […]

Half of Americans Are Discovering New Brands Right Now

Discovering New Brands

During the COVID Era, 50% of Americans are discovering new brands – is yours one of them? Since COVID first became a household name, uncertainty has loomed large in American households. We have heard the phrase “uncertain times” ad nauseam – and we hate it. But as we continue to endure massive uncertainty, there is […]

How Digitally Discoverable Is Your Brand?

man searching online using tablet

Before you design a new website, answer this question: is your brand or business digitally discoverable? Coronavirus / COVID-19 has changed the world, with many of us still in some form of lockdown. Even when all physical restrictions are lifted, people will likely be reluctant to engage in high-contact experiences where your brand, products, or […]

The S3 Agency Stirs in Rao’s Homemade to Client Mix

S3 to Support Customers’ Digital Journey as they Discover their New Favorite Sauce, Rao’s Homemade The S3 Agency in Boonton, NJ today announces the addition of a saucy new client to the S3 family: Rao’s Homemade! The agency will be supporting the consumer online journey, from traffic through conversion, as site visitors discover the famous […]

The S3 Agency Ranked as #1 Advertising Agency in New Jersey

NJBIZ 2019 Reader Rankings Award Winners Include S3 the Top Ad Agency and Top PR Firm in NJ BOONTON, N.J. – According to the NJBIZ 2019 Reader Ranking Award Winners list released today, The S3 Agency has been ranked as both the #1 Advertising Agency in New Jersey AND the #1 Public Relations Firm in New […]