Chronicle Heritage: Creating a Winning Brand

S3McM Art Director Michael Zavacky explains how he dug into the past to define a future-focused brand. When a new development gets planned, Chronicle Heritage is there to help businesses, governments, and communities preserve the historic value of a site, and stay compliant with cultural resource regulations. To learn how the new, award-winning brand came […]

7 “POW!”erful Marketing Lessons from Deadpool & Wolverine

Deadpool & Wolverine: Hollywood Bromance Meets Marketing Genius Our Director of Strategy weighs in on the 7 marketing lessons we should be learning right now from the Deadpool & Wolverine blockbuster. As a Marvel fan and marketing enthusiast, I’ve been blown away by the marketing campaign for Deadpool & Wolverine. It’s not just about the […]

Want a Stronger Employer Brand? Get a Stronger Review Strategy.

Here’s why employer reviews on sites like Glassdoor matter – and how to respond for a stronger employer brand. Consumer reviews have become a force. (Can you even imagine buying something on Amazon without checking out the number of stars and digging into reviewer comments?) Online ratings and reviews have become one of the most […]

Sustainability Waste Solutions Leader Taps S3 for Relaunch Campaign

Reworld New World

Covanta Is Now Reworld™ – and They Chose The S3 Agency to Tell the World Boonton, NJ (April 18, 2024) – Covanta has rebranded to Reworld™ as a way to capture a true transformation from a waste-to-energy company to a leader in sustainability waste solutions. To spread the news far and wide, the organization bestowed […]

S3 Launches Flush Guard Anti-Overflow Toilets for FGI Industries, Ltd

Overflowbia

“Overflowbia” Campaign Helps FGI Win Prestigious “Design Bites” Award on Launch Day at KBIS (Kitchen & Bath Industry Show) The S3 Agency launched Flush GuardTM Anti-Overflow Toilets for FGI Industries, Ltd. yesterday in Las Vegas, Nevada at the opening day of KBIS, the kitchen and bath industry’s premier trade show. Dubbing Flush GuardTM Toilets “The Cure for Overflowbia,” S3’s campaign […]

Creating Social Commerce Success with Campaigns that Actually Convert

Social Commerce

6 Tips for Brands to Create Social Commerce Success Wondering why your brand’s social media campaigns aren’t converting in a commercially successful way – despite highly engaging content?  You’re not alone. So many teams put in the time and effort to create awesome social ads, yet they suffer from minimal ROI. The social media landscape […]

Lucky 13: No Triskaidekaphobia for this Creative Agency!

Trophies awarded to The S3 Agency at the NJ Ad Club gala

S3 Wins 13 Awards for Branding, Digital Advertising, Web Design, More On September 20, 2023, the New Jersey Advertising Club held its 55th annual awards show to honor the best creative agency work in the state. The S3 Agency, a WBENC-certified woman-owned creative agency helping brands become more well-known and well-loved since 2001, was one […]

The S3 Agency Named 2022 “Agency of the Year” By Ad World Masters

Agency Of The Year

S3 Takes Top Silver “Agency of the Year” Prize in Global AI-Determined Rankings Boonton, NJ, February 24, 2023 – The S3 Agency today announces its inclusion in the 2022 “Agency of the Year” rankings by Ad World Masters, the first worldwide agency ranking powered by AI. More than 12,000 agencies around the globe were ranked, […]

Will ChatGPT Replace Ad Agencies?

ChatGPT Won’t Replace Ad Agencies – But AI May Mean The End Of Endless Content. Thankfully. Have you tried ChatGPT, the “generative pre-trained transformer” chatbot that will write whatever you ask it to write? If not, you’ve probably read something written by ChatGPT (and may not even know it). It’s pretty amazing at curating existing […]

The S3 Agency Wins Gold “Davey Award” for Digital Escape Room

International Awards Honor the “Davids” of Creativity: Small Agencies with Big Ideas The Academy of Interactive and Visual Arts (AIVA) has announced the winners of the 18th Annual Davey Awards. Honoring the finest creative work from the best small agencies worldwide, the 18th Annual Davey Awards received more than 2,000 entries from across the globe. […]

Adweek