Is TikTok the Key to Reaching Gen Z?
Brands Are Overlooking this Path to Reaching Gen Z If you know Gen Z, you know that TikTok is a mainstay on their phones – which means in their lives. But is TikTok the best place for reaching Gen Z? Maybe not… Our first-hand research shows that Gen Z, just like every generation before it, […]
The Year of the Website: 3 Reasons You Need a New Website Right Now
The Year of the Rabbit is really the Year of the Website. Here’s why you need to hop to it. Question: When should you redesign your website? Long Answer: When the marketplace changes. When your business changes. When technology changes. When your competition changes. When information consumption changes. Short Answer: Now. I always enjoy celebrating […]
How Digitally Discoverable Is Your Brand?
Before you design a new website, answer this question: is your brand or business digitally discoverable? Coronavirus / COVID-19 has changed the world, with many of us still in some form of lockdown. Even when all physical restrictions are lifted, people will likely be reluctant to engage in high-contact experiences where your brand, products, or […]
